We don't describe our services.

We show you what we've done.

You could read a list of what we offer: CFO services, FP&A, strategic planning. Every firm has that page. We'd rather show you how we worked through situations that might feel familiar right now.

A word on “I think I need to hire a CFO”: Most leaders arrive having already decided on a title. But the problems we see almost never live in one role. They span teams, strategy, accountability, and execution. What you actually need is a team that’s seen it all before and can work at every level at once. That’s how we’re built.

We build assets, not reports

Every engagement produces tools your team keeps using long after we're gone: cash forecasts, decision frameworks, reporting cadences...not slide decks filed away after the meeting.

Strategy connects to Monday morning

We don't hand off a plan and leave. We sit in the weekly meeting, push on the decisions, and hold accountability until the discipline holds without us.

Former operators, not consultants

We've run companies. We've had the 2am moment. We speak plainly about outcomes, not frameworks, and we measure ourselves by your results.

Situations we've worked through

Each story follows the same pattern: we find what’s really broken underneath, we build the tools to fix it, and we install the discipline to make it hold.

CASH

"I keep putting money in, and it's still not enough."

Revenue in the door, cash always short. How a founder finally stopped covering the gap.

MARKET SHIFT

"Our market changed, and we didn’t until it was almost too late.”

A strong firm, a slide no one could explain. How it grew again by walking away from half its markets.

GROWTH

"We're growing, the cash just isn't showing up.”

Booming sales, shrinking bank account. How one company closed the gap between the two.

NEW LEADER

"I just stepped in, and I don't trust the numbers yet.”

Plenty of activity, no clue what was working. How a new CEO got a trusted view in weeks, not quarters.

COMING SOON

RAISE CAPITAL

"We need to raise, and our story isn't tight yet."

Ready to raise, not ready for diligence. How a founder got investor-ready and closed the round.

AFTER THE RAISE

"The money's in. Now investors want to see the numbers."

Money in the bank, credibility still to earn. How a founder turned a story-driven round into a company his board could trust.

Not sure which situation fits?

Tell us what's keeping you up at 2am. We'll tell you plainly whether we can help, and exactly how.